WBC tasked us with promoting their latest creation at the time, Ale of A Wine, a light ale aged in red wine barrels then mixed with a red ale. We accomplished that by coming up with the craziest combinations in animal form — one of them being a giraffe shark. The beer ended up selling out, and we ended up taking home a platinum award in the Graphis Advertising Annual.
![](https://cdn.myportfolio.com/61861485d871f618f996be607752e295/371f2ee7-0dbe-412a-b232-10c958396cb7_rw_1920.jpg?h=2efb8a8792f5239d48761c0049f01efd)
Credits and Co-Creators: Concept/Copy: Michael Schillig
Art Direction and Design: Xavier Rivera
Creative Direction: Dustin Tamilio and Trushar Patel